
Discovery Questions by Buying Committee Role: What to Ask Each Seat
Discovery questions by buying committee role: what to ask the budget owner, the technical evaluator, procurement, end users and your champion.
The Drewbie Wilson Blog
No fluff and no theory you'll never use. Real tactics on prospecting, follow-up, closing, and staying motivated when the phone feels heavy — from the guy who built a business on "Call The Damn Leads." New posts drop as we go.

Discovery questions by buying committee role: what to ask the budget owner, the technical evaluator, procurement, end users and your champion.

Pilot a sales program with one pod first: pick the pod, keep a control pod, set the pass line before day one, and make the go or no-go call at 30 days.

A sales manager CRM activity audit you can run in fifteen minutes a week: three numbers to check, what a gap means, and the conversation that follows it.

A sales training vendor evaluation checklist built on one rule: ask only the questions whose answers you can verify 90 days after the workshop.

How to fix a broken sales process: find the one stage where leads die and fix that stage only. A broken process is almost never a broken company.

Sales training ROI is measured on the inputs first, not the revenue. Revenue lags 90 days. Attempts, conversations and follow-up touches move in a week.

Pick sales training topics by the number they move: attempts, conversations or closes, then train the first one that is short and measure it 30 days later.

To ask better sales questions, ask fewer of them: one good question and a real follow-up beats twenty read off a screen, and the follow-up is where deals live.

Sales coaching for SDRs and AEs needs two agendas: SDRs on the first twenty seconds and missed touches, AEs on discovery depth and the next-step ask.
Bring Drewbie in for a keynote, team training, or 1:1 coaching — and put these ideas to work.
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